Market research

I’m not sure yet in which market my light would fit into, I don’t think it would fit into an instillation or a gallery, I think it will fit better in the home wear market, It does have a simplistic Scandinavian aspect to it so i went to IKEA to see if it could possibly fit in.

These were the light is saw which could relate to mine, and I could see my light displayed along with them but IKEA has very industrialized products, they tend to decrease in value once they’ve entered that market. I would prefer my work to be appreciated a bit more and be displayed in an independent shop, looking back at pictures from our trip to France we visited many independent shops and this light stood out, I could see the resemblance of my work in this market.


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